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Markets

Where we run local campaigns.

We open a market when it has qualified demand and a verified postal route plan. Each market page carries its household data, ZIP codes and whatever placements are open right now.

How a market opens

  1. Qualified demand. Enough local businesses in non-competing categories say they want a campaign.
  2. A verified route plan. We confirm the USPS carrier routes and the real household count for the area.
  3. A printer quote. Production and postage are priced before a single placement is sold.
  4. The campaign opens. Availability goes public and businesses reserve categories directly.

Why the data is on these pages

Buying a mailing is a decision about a place, so every market page carries the published household and income figures for that city, with its source and vintage named. Where we have not verified a figure, the row is absent rather than estimated.

Household counts on a campaign always come from that campaign's own postal route snapshot, which is the only number that governs what actually gets delivered.